Convenience Insurance

Nirmal PatelRecently, I went to a convenience store just to grab a small bite to eat. When I went to check out, I saw this business card and had to grab it. However, the guy checking me out said, “are you looking for insurance?”

I gave my typical answer of, “no, I’m just picking it up in case I need it.” Apparently, he also offers insurance in addition to running a convenience store.

I understand that he owns two businesses and I respect that, but there is no way that I would get my insurance from a convenience store owner. I know that there’s a niche for independent insurance people, but I am insured through larger corporations because I trust their name value more.

I also find it funny that the email address on the card is nick@fickeinsurance.com even though his name is Nirmal. Not to be confused with this Nermal.

Nermal

Nick and Nirmal are not even close.

I notice that the business cards that I pick up in and around Edison have Indian people have Americanized nicknames. I will have to find a card that shows that just because I find it silly. I understand they want to appeal to Americans, but some are skeptical of doing business with an Indian person.

I feel like it’s more insulting than anything just because you’re trying to fit in and sell yourself. But here are two questions I’ll leave you with:

  1. Would you get insurance from a convenience store owner?
  2. Would you do business with someone who’s Indian, but tries to call themselves by an American name?

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